Build Your Salon Socials Masterclass is a practical, hands on social media masterclass for stylists and salon owners who know they need to be creating content – but want to get clear on and build confidence to do it in a way that converts to bookings.
Clients are choosing who to book based on what they see online. The question now isn't if we "do" social media - it's how well we use it.
Salons & Stylists are busy with juggling everything else that comes with running a salon or working behind the chair, meaning content often drops to the bottom of the priority list. Not because it doesn’t matter – but because it feels overwhelming, time-consuming and unclear.
This masterclass is designed to change that.
Today, we focus on giving you the skills, structure and confidence to create high-quality content that showcases your work and turns followers into paying clients – without adding more stress to your working day.
1. Brand & Identity
Clarify your personal or salon brand so your content feels aligned, recognisable and reflects your skill level, pricing and client experience.
2. Tools & Set-Up
Exactly what you need to create high-quality content – from phone vs camera to lighting, angles and simple salon-friendly editing tools.
3. Clients & Real Salon Content
How to create content during busy salon days, communicate confidently with clients and know when imagery or video works best.
4. Media & Consistency
Understand how imagery, reels and branded content work together to create a polished, cohesive online presence.
5. Sustainable Strategy
Choose a social media approach that fits your personality and capacity – from simple, effective content to a more standout presence.
You’ll receive a workbook with step-by-step methods you can take straight back to your salon. Designed to be your go-to guide and content creation Bible. You will also receive a content creation kit to help you create with confidence. The masterclass includes both theory and practical elements, so you’re not just learning what to do, but how to do it in real salon settings.
You’ll leave with a clear content system, the tools to create with ease, and a strategy to achieve your goals.
Date: Monday 23rd March 10am - 4pm Location: Belfast (Exact venue details shared upon booking).
Cost: This Course is at a reduced rate of £170 for Farmavita
Usual RRP: £245
The total course fee is payable in full at the time of booking. Of this amount, £50 is a non-refundable deposit. This deposit is retained in all circumstances, including cancellation. If you cancel your place within 10 days of the course date, the remaining balance is also non-refundable.
By completing your booking, you confirm that you understand and agree to these terms.
Working with Power/House means harnessing over 15 years of expertise and experience in collaborating with leading brands in the UK & Ireland.
With a deep understanding of the market, consumer behaviour, customer trends & industry best practises we are expertly placed to provide strategic support & innovative solutions that drive business growth & success.